SVEDKA
A crystal ball to see into consumer’s Halloween cocktail futures
- Ongoing Brand Development
- Creative Strategy
- Point-of-sale
- Shopper Marketing
- Digital
Work that
works.
Award-winning, sales-driving work that builds your brand.
Seismic Brewing Company
Seismic Vibrations Shake-up the Shelf
- Creative Strategy
- Identity
- Packaging
UMassGives 2023
Launching a fundraising campaign that makes you smile
- Campaign
- Identity
- Digital
- Social Media
ConvenientMD
Repositioning a healthcare brand to better reflect their disruptive people-first mindset
- Ongoing Brand Development
- Website
- Environmental
- Digital
Dean’s Beans Coffee
Amplifying the global impact of a mission-driven coffee company
- Identity
- Packaging
UMass Magazine 2022
Challenging the status quo by pushing innovative design for an award-winning alumni magazine to bring their campaign to life at retail
- Ongoing Brand Development
Travelodge
Rebranding an American icon by building on their history
- Ongoing Brand Development
- Advertising
- On-Premise Materials
BIC
Refreshing America’s #1 lighter to attract a wider audience
- Point-of-sale
Jollibee
Taking the jolliest fast food restaurant to the next-level
- Advertising
- Promotion
- Animation
- Campaign
- Social Media
Ocean Breeze Cultivators
Leveraging the roots of a community to launch a recognizable cannabis brand
- Ongoing Brand Development
- Sales Collateral
- Identity
- Packaging
Meiomi
Activating a sophisticated wine brand at retail by leveraging consumer insights and artistry
- Point-of-sale
- Promotion
- Digital
Hiball
Creating a targeted national campaign that aligned with a new positioning
- On-Premise Materials
- Video Concept & Production
- Shopper Marketing
- Identity
- Digital
- Social Media
Trademark Collection
Creating a versatile soft-brand for a unique, global collection of hotels
- Ongoing Brand Development
- Identity
UMass
Creating a bi-annual, custom magazine that builds pride in 250,000+ students and alumni
- Ongoing Brand Development
- Creative Strategy
From 15 to 23 hotel brands
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May 22, 2023
The danger that lies with minimalism in challenger branding
Branding, Resources, Digital
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May 16, 2023
What is soft branding and how does it play a part in challenger brands?
Branding, Digital
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January 27, 2023
Sonic branding — using sound to level-up a brand’s emotional connection to its consumers
Branding
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January 4, 2023
The makeup of a challenger brand marketing team (and the type of branding agency they should seek out)
Branding