Clutch.Co Shares 5 Brand Identity Strategies to Help Your Business Stand Out

Portrait of Kirsten Modestow, Founder and Executive Creative Director at BRIGADE with her quoted text: "Designing a brand identity that is attractive to your very specific target market and then getting your message to that audience in the most surgical ways possible is going to help you not only connect to the right person but also create a halo effect for an aspiring audience."
BRIGADE BRIGADE is an independent branding firm with 20 years of expertise creating distinctive identities and promotions. We merge design mastery with advertising strategy to help mass-market food, beverage, and wellness brands boost memorability and market share.

Clutch interviewed our Executive Creative Director, Kirsten Modestow, and highlighted brand identity strategies that help your business stand out.

BRIGADE is recognized as an industry leader in crafting brand identities. The article highlights the key ingredients to building a stand-out brand identity. Hint: you need much more than just beautiful visual elements. Our strategists and designers work hard to ensure your brand elements are backed by a strategy that resonates with your brand values and your target audience. To stand out in a crowded market you have to identify your niche, carefully craft your brand story, and be consistent.

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