Digital
Livestream shopping is having a moment.
As the adoption of e-commerce continues to rise, retailers and brands alike are looking to livestream shopping to help meet …
Branding, Digital
How TikTok is transforming brands for a new generation
If you visited a mall during the 2000s, just hearing the name “Abercrombie & Fitch” should bring back a barrage …
Branding, Digital
Your customers are on Pinterest. Are you?
With all of the social media platforms in use today, it’s hard to know where to put your time, energy, …
Resources, Digital
In 2022, shoppers expect retail experiences in-store to be as fast and safe as they are online.
In 2020 everything changed, and in 2021, we realized it would never be the same. So what can we expect …
Branding, Digital
What is Instagram’s new Affiliate Commerce Program and Branded Content Partnerships?
Instagram has grown over the years to become more than just a platform to post pictures of your dog (although, …
Branding, Digital
The metaverse is here.
Have you had your coffee? What is the metaverse? Just thinking about it makes our brains hurt, and if you’re reading …
Branding, Resources, Digital
Want to delight your customers? You need an omnichannel approach to marketing.
One of the things we do best at BRIGADE is help big brands come up with omnichannel campaigns that speak to …
Resources, Digital
Everything your brand needs to know about Instagram Reels
From an underdog app that targeted Gen Z to the fastest growing social media platform of 2020, TikTok has garnered …
Resources, Digital, Students
The ultimate guide to social media image sizing
As someone who makes social media graphics often, I feel like I’m always checking and re-checking which sizes are optimal …
Branding, Digital
4 brands with outstanding social media marketing campaigns [and why they work]
It’s well known that having a strong social presence increases brand awareness, loyalty, and consumer engagement but being able to …
Digital
BRIGADE elevates Audience Rewards through official Tony Awards Challenge
As an extension of our long-term partnership with Audience Rewards, we designed an interactive website and suite of digital assets …
Packaging, Branding, Digital
Kirsten Modestow Returns as Judge for 2019 Effie Awards
The Effie Awards, celebrating its 50th anniversary this year, will honor the most impactful marketing communications campaigns released September 1, …